{"product_id":"imitation-games-how-gambling-hijacked-sport","title":"Imitation Games: How Gambling Hijacked Sport","description":"\u003cp\u003eMeticulous and devastating... Read this book to learn the truth about the game you love'\u003cbr\u003e\nOliver Bullough, author of  Moneyland\u003c\/p\u003e\n\n\u003cp\u003eA cheeky flutter. All part of the game. Get closer to the action. A friendly, familiar voice, inviting you to join the real fans and get involved. What harm could it do…\u003c\/p\u003e\n\n\u003cp\u003eIt has never been easier to stake a bet. Wall to wall adverts have hijacked every sporting event – the mobile slot machine in your pocket all you need to enter an immersive world in which gambling is faceless and frictionless, available 24\/7, on almost any aspect of any sport.\u003c\/p\u003e\n\n\u003cp\u003eSince its origins as a provincial cottage industry almost twenty-five years ago, online gambling has become a globe-straddling behemoth worth more than £10 billion a year. It can sometimes feel as if the  point  of sport is to bet on it.\u003c\/p\u003e\n\n\u003cp\u003eHow did we get here? How did a new wave of gambling brands hijack sport on a global scale? In  Imitation Games , Darragh McGee travels the world to tell the incredible story of the digital brands who unleashed this new world of gambling onto a new generation of fans (and got very rich doing so).\u003c\/p\u003e\n\n\u003cp\u003eAt the same time, he traces the harm and human cost that gambling leaves behind, and shows how we can create a different future for sport and society. Because when the fun stops, it stops hard.\u003c\/p\u003e\n\n\u003cp\u003e'McGee takes readers on a gripping journey'\u003cbr\u003e\nNatasha Schüll, author of  Addiction by Design\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":52903471382815,"sku":"UK1244","price":9.35,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/0546\/5119\/files\/81fWzhnfvQL._SY1500.jpg?v=1792838302","url":"https:\/\/lumobook.store\/products\/imitation-games-how-gambling-hijacked-sport","provider":"LumoBook","version":"1.0","type":"link"}