{"product_id":"logos-that-last-how-to-create-iconic-visual-branding","title":"Logos that Last: How to Create Iconic Visual Branding","description":"\u003cp\u003eLearn how to create iconic visual branding that stands the test of time with the innovative tools and inspiration in  Logos That Last .\u003c\/p\u003e\n\n\u003cp\u003e*Winner of the 2023 American Graphic Design Award for Book Design from Graphic Design USA*\u003cbr\u003e\n*One of the “top 20 books that all graphic designers should read (and own),” according to Adobe.com*\u003c\/p\u003e\n\n\u003cp\u003eAuthor Allan Peters is an award-winning graphic designer whose expertise in logos and rebranding has been tapped by major media outlets, including  The New York Times  and CNN. In this  landmark guide for designers and brand strategists of any level , Peters distills his knowledge and experience from over two decades of designing for top brands such as Google, Amazon, Disney, Target, and Nike, as well as personal passion projects.\u003c\/p\u003e\n\n\u003cp\u003eOver the years, Peters has developed a unique creative process, which he shares in  Logos that Last  for the very first time. Learn how to  build great relationships with clients  while  cultivating consistency and productivity .\u003c\/p\u003e\n\n\u003cp\u003eLogos that Last  also includes:\u003c\/p\u003e\n\n\u003cp\u003eDetailed case studies that follow designs from concept to completion Tips for turning a good idea into a great logo Strategies for extending a great logo into a dynamic brand system Advice for turning your passion into your profession\u003cbr\u003e\nWith  Logos that Last , discover how to create inventive, thoughtful, and enduring logos using Peters’s own hands-on, step-by-step process.\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":52891270054175,"sku":"A2390","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/0546\/5119\/files\/ebook_1639_5982f761a5.jpg?v=1789632784","url":"https:\/\/lumobook.store\/products\/logos-that-last-how-to-create-iconic-visual-branding","provider":"LumoBook","version":"1.0","type":"link"}